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The G\u00f6ltzschtal Bridge in the northern Vogtland region, the largest brick bridge in the world, is a monumental masterpiece of 19th-century engineering. To fully unlock the largely untapped tourism potential of this unique industrial heritage site, mascontour – on behalf of the city of Reichenbach (Vogtland) and in collaboration with an architecture and landscape planning firm – has developed an integrated tourism development concept. <\/p>\n\n
Under the guiding vision \u201cG\u00f6ltzschExperience 360\u00b0 \u2013 Experience the view, feel the history, embrace the adventure,\u201d the site is set to be transformed by 2031 into a year-round attraction for experiences, education, and events with supra-regional appeal.<\/p>\n\n
Key milestones achieved: presentations and press conference<\/strong><\/p>\n\n In recent weeks, the project has reached important milestones. The concept developed by mascontour was successfully presented to the municipal councils of Netzschkau and Reichenbach. It also received positive feedback at the state level, where it was presented to representatives of the Saxon Ministries of Science, Culture and Tourism, as well as Infrastructure and Regional Development. Last week, the project was officially introduced to the public during a press conference. <\/p>\n\n Three core components for a holistic experience<\/strong><\/p>\n\n The usage concept developed by mascontour combines heritage conservation, tourism development, and the leisure economy through three central components:<\/p>\n\n The concept is further supported by new pedestrian and bridge connections, as well as private investments in the surrounding area, such as a new motorhome and camping site.<\/p>\n\n Sustainable impulses for the Vogtland region<\/strong><\/p>\n\n With an estimated investment volume of approximately \u20ac25.3 to \u20ac30 million, G\u00f6ltzschExperience 360\u00b0 represents a key anchor project for the region. Its public value is clear: strengthening regional value creation, positioning Vogtland as an innovative hub for industrial heritage, creating year-round offers for visitors and residents, and raising awareness of this historic landmark. <\/p>\n\n For mascontour, the project has now been completed. We would like to sincerely thank all partners involved\u2014especially project manager Robert Friedrich, the mayor of Netzschkau Mike Purf\u00fcrst, and the steering committee\u2014for the constructive and creative collaboration. We wish all stakeholders great success in the implementation of this outstanding flagship project. <\/p>\n\n Contact at mascontour: Anette Seidel, seidel@mascontour.info<\/p>\n\n\n