Improvement of tourist marketing and the destination management of Malawi to overcome the Covid-19 crisis
Deutsche Gesellschaft für internationale Zusammenarbeit (GIZ) GmbH
Malawi
07/2020 - 12/2021

Services provided:

  • Development of a new website for Malawi's tourism industry in response to the COVID-19 crisis development of COVID-19 standards along the tourist value chain to prepare the tourism sector for the time after Covid-19 and to strengthen the customer trust development of a action plan of national and regional tourism for the revival of tourism according to COVID-19 development and implementation of digital, video-supported COVID-19 training workshops for tourist corporate support of the Malawi Tourism Council in promoting the cooperation of the private sector structure and creating content for the German-language Malawi -Tourismus website support of the Department of Tourism when preparing international tourism fairs including digital business training for Malawi Support of the Department of Tourism Tourism when carrying out a wide variety of marketing activities