Tourism Consulting For Destinations

We Work With Communities, Regions and Countries

Think, Plan and Manage Destination Development Holistically

Tourist destinations are subject to continuous dynamics and are constantly confronted with new political, social and economic changes. Climate change, new travel trends and an associated change in travel behaviour, the digitalisation of all areas of life and ever-increasing competition are just some of the factors presenting destinations worldwide with ever greater challenges.

We therefore focus our consulting on participatory planning, risk prevention, sustainable development and professional management structures in order to open up long-term perspectives in competition for tourist destinations with innovative approaches and fresh ideas to strengthen their resilience.

How Do We Support Destinations?

We offer services from a single source and accompany your destination from the analysis to the concrete implementation of measures.

BASELINE RESEARCH & ANALYSIS

> Our range of services in this phase

STRATEGY & PLANNING

> Our range of services in this phase

MARKETING & PUBLIC RELATIONS

> Our range of services in this phase

TRAINING & QUALIFICATION

> Our range of services in this phase

GOVERNANCE & MANAGEMENT

> Our range of services in this phase

EVALUATION & MONITORING

> Our range of services in this phase

PROCESS & IMPLEMENTATION SUPPORT

> Our range of services in this phase

Selection of Our Destination Projects

Technical Vocational Education and Training for the Sustainable Tourism Sector within the GIZ WE4D Programme in Tanzania (Zanzibar)
Kenya, Tanzania (Zanzibar)
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Technical Vocational Education and Training for the Sustainable Tourism Sector within the GIZ WE4D Programme in Kenya
Kenya, Tanzania (Zanzibar)
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Sustainability concept for the tourism in Trier
Germany
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Strategic Consulting and Process Support for the Sustainable Development of the Gardens of Trauttmansdorff Castle
Italy
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Capacity-building for alternative Tunisian travel agencies at the ITB 2025
Tunisia
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Sustainability concept for the Mosel-Saar tourism region
Germany
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Preserving the Past - Securing the Future: A Sustainable Approach to Cultural and Remembrance Heritage- France
France, Germany, Italy, Poland
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Preserving the Past - Securing the Future: A Sustainable Approach to Cultural and Remembrance Heritage- Italy
France, Germany, Italy, Poland
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Preserving the Past - Securing the Future: A Sustainable Approach to Cultural and Remembrance Heritage- Germany
France, Germany, Italy, Poland
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Preserving the Past - Securing the Future: A Sustainable Approach to Cultural and Remembrance Heritage- Polen
France, Germany, Italy, Poland
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Market Readiness Support for Albanian Rural Tourism Providers
Albania
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Scoping Study for Sustainable Tourism Development in Albania
Albania
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Further references

BASELINE RESEARCH & ANALYSIS

  • Market research and analysis
  • Sustainability analyses, studies and expert opinions on tourism
  • Statistical data evaluation and calculation of the economic factor
  • Situation and location analyses
  • Potential and competition analyses
  • Trend analyses
  • Socio-economic impact analyses
  • Value chain analyses
  • Image analysis

STRATEGY & PLANNING

  • Feasibility analyses
  • Mission statement development
  • Sustainable tourism strategies and master plans
  • Product development and diversification strategies
  • Development of instruments for sustainable tourism development
  • Formulation of funding applications and support in the acquisition of funds

MARKETING & PUBLIC RELATIONS

  • PR representation for destinations
  • Tourism marketing and branding strategies
  • PR strategies and campaign development
  • PR and media relations
  • Online marketing, social media support and building web presences
  • Conception, organization and implementation of trade fair appearances
  • B2B and B2C marketing activities

TRAINING & QUALIFICATION

  • Conceptual advice on the establishment of hotel and tourism colleges
  • Development of curricula for tourism apprenticed professions
  • Design and implementation of digital training programmes for further education in tourism (blended learning, e-learning, micro learning)
  • Design and implementation of analogue training programmes for further education in tourism (face-to-face seminars, workshops, in-house training, summer schools, professional excursions)

GOVERNANCE & MANAGEMENT

  • Destination management strategies, change management and organisational consulting
  • Establishment of (informal) decentralized cooperation structures, clusters and networks
  • Development and introduction of sustainability and quality standards
  • Development and implementation of management tools for sustainable tourism development
  • Consulting on sustainability certificates
  • Crisis management and communication

EVALUATION & MONITORING

  • Preparation for the evaluation to obtain sustainability certificates
  • Programme and project evaluation according to recognised standards
  • Development of (sustainability) criteria and indicator sets
  • Process and impact monitoring
  • Development of evaluation and monitoring systems

PROCESS & IMPLEMENTATION SUPPORT

  • Conception and moderation of stakeholder processes
  • Supervision, coaching and mentoring for the implementation of measures for sustainable tourism development
  • Project management and
    -implementation
  • Conception, organization, implementation and moderation of specialist events and
    -conferences
  • Specialized lecture

BASELINE RESEARCH & ANALYSIS

  • Market research and analysis
  • Sustainability analyses, studies and expert opinions on tourism
  • Statistical data evaluation and calculation of the economic factor
  • Situation and location analyses
  • Potential and competition analyses
  • Trend analyses
  • Socio-economic impact analyses
  • Value chain analyses
  • Image analysis

STRATEGY & PLANNING

  • Feasibility analyses
  • Mission statement development
  • Sustainable tourism strategies and master plans
  • Product development and diversification strategies
  • Development of instruments for sustainable tourism development
  • Formulation of funding applications and support in the acquisition of funds

MARKETING & PUBLIC RELATIONS

  • PR representation for destinations
  • Tourism marketing and branding strategies
  • PR strategies and campaign development
  • PR and media relations
  • Online marketing, social media support and building web presences
  • Conception, organization and implementation of trade fair appearances
  • B2B and B2C marketing activities

TRAINING & QUALIFICATION

  • Conceptual advice on the establishment of hotel and tourism colleges
  • Development of curricula for tourism apprenticed professions
  • Design and implementation of digital training programmes for further education in tourism (blended learning, e-learning, micro learning)
  • Design and implementation of analogue training programmes for further education in tourism (face-to-face seminars, workshops, in-house training, summer schools, professional excursions)

GOVERNANCE & MANAGEMENT

  • Destination management strategies, change management and organisational consulting
  • Establishment of (informal) decentralized cooperation structures, clusters and networks
  • Development and introduction of sustainability and quality standards
  • Development and implementation of management tools for sustainable tourism development
  • Consulting on sustainability certificates
  • Crisis management and communication

EVALUATION & MONITORING

  • Preparation for the evaluation to obtain sustainability certificates
  • Programme and project evaluation according to recognised standards
  • Development of (sustainability) criteria and indicator sets
  • Process and impact monitoring
  • Development of evaluation and monitoring systems

PROCESS & IMPLEMENTATION SUPPORT

  • Conception and moderation of stakeholder processes
  • Supervision, coaching and mentoring for the implementation of measures for sustainable tourism development
  • Project management and
    -implementation
  • Conception, organization, implementation and moderation of specialist events and
    -conferences
  • Specialized lecture