SWITCH-Asia project Promotion of energy efficiency and renewable energy production in the community-based tourism sector in Central Asia (Uzbekistan, Tajikistan, Kyrgyzstan)
Agency for Technical Cooperation and Development (ACTED)
Uzbekistan Tajikistan Kyrgyzta
06/2020 - 01/2023
Client type: Destinations,Development cooperation
Service type: Baseline Research and Analysis,Evaluation and Monitoring,Governance and Management,Marketing and Public Relations,Strategy and Planning,Training and Qualification
Services provided:
Development of a regional branding and marketing strategy for Central Asia Green Tourism
Two-day training on marketing for eco-tourism for local tourism stakeholders
Two-day training on sustainable tourism standards for local tourism stakeholders
Working Group sessions to design eco-standards for CBT providers
Pilot assessments of CBT providers regarding their eco-performance
Capacity building workshops on implementing the eco-standards for local tourism stakeholders
Selection of European eco-certification body and negotiation of partnership
Conduct a feasibility study for a Green Tourism Promotion Event in Central Asia
Study tour to Germany to visit “green” CBT services and 3-day Train-the-Trainer course for 15 CBT providers
