Policy Makers

Service Components

Grundlagenforschung

Baseline Research & Analysis


Baseline Research

  • Baseline studies on tourism policy
  • Market research and analyses

Analysis

  • Sustainability analyses, studies and reports on tourism
  • Technical statements and political position papers on sustainable tourism
  • Scenario development

Strategy & Planning


Strategy

  • Feasibility studies
  • Political strategies for sustainable tourism development (Sustainable Tourism Policies)
  • Strategies to strengthen the competitiveness of tourism
  • Strategies to promote sustainable value chains in tourism

Planning

  • Development of instruments for sustainable tourism development
  • Design of sustainable tourism projects
  • Advice on the establishment of public-private partnerships (PPP)
Grundlagenforschung

Grundlagenforschung

Marketing & Public Relations


Marketing

  • Online marketing, social media support and development of web presences

Public Relations

  • PR strategies and campaign development
  • PR and media work

Training & Qualification


Training

  • Conceptual consulting for the development of hotel and tourism schools
  • Development of curricula for tourism apprenticeship professions

Qualification

  • Conception, instructional design and implementation of digital training programs for tourism policy training (blended learning, e-learning, micro-learning)
  • Conception, instructional design and implementation of analogous training programs for tourism policy training (seminars, workshops, in-house training, summer schools, excursions)
Grundlagenforschung

Governance

Governance & Management


Governance

  • Policy advice on sustainable tourism management
  • Strategies for the decentralization of tourism management structures
  • Development of (informal) cooperation structures between state, parastatal and private tourism stakeholders

Management

  • Development and introduction of tourism policy sustainability and quality standards
  • Development and introduction of control instruments for a sustainable tourism policy
  • Strategies for adaptation to climate change in tourism
  • Strategies to strengthen the resilience of the tourism sector 

Evaluation & Monitoring


Evaluation

  • Strategies to strengthen the resilience of the tourism sector to crises
  • Development of (sustainability) criteria and indicator sets

Monitoring

  • Process and impact monitoring
  • Development of evaluation and monitoring systems
Grundlagenforschung

Governance

Process & Implementation Support


Process Support

  • Conception and moderation of stakeholder processes
  • Supervision, coaching and mentoring

Implementation Support

  • Project management and implementation
  • Accompanying advice on the implementation of public-private partnerships (PPP)
  • Conception, organization, implementation and moderation of professional events and conferences
  • Lectures

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